Consumer Tips

    In Recurring Trend, Home Prices Slow

    Appreciation in April fell for the 13th month in a row, with prices rising 3.5 percent year-over-year, downshifting from 3.7 percent the prior month and 6.4 percent the prior year, according to the latest national S&P CoreLogic/Case-Shiller Indices. According to Philip Murphy, managing director and global head of Index Governance at S&P Dow Jones Indices, […]

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    iOi 2019: Innovation Worth Exploring

    NAR PULSE—The National Association of REALTORS® is thrilled to invite you to attend our second annual Innovation, Opportunity and Investment (iOi) Summit, August 21 and 22 in Seattle. Register now—early-bird discount ends on July 1. Follow #iOiSummit or visit nar.realtor/ioi to keep up with the latest news about the event, speakers and sponsors.  Celebrate Homeownership […]

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    NAR Broker Tip of the Month: Celebrate Homeownership Month

    June is Homeownership Month, and the National Association of REALTORS® is celebrating the #HomeownerHeroes of today, tomorrow and the future. Join us as we commemorate Americans whose success and determination have made them homeowners. Visit homeownershipmatters.realtor/stories to share a story of someone you know who is helping protect the American Dream of homeownership.

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    Existing Homes: Low Mortgage Rates Revive Sales

    Fueled by low mortgage rates, existing-home sales in May sprang 2.5 percent, with inventory leveling up to 1.92 million, according to the latest National Association of REALTORS® report. “The month of May ushered in the home sales upswing that we had been expecting,” says NAR President John Smaby. “Sales are strengthening in all regions while […]

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    Marketing to Luxury Consumers With Compelling Content

    For agents just entering their careers, or just looking for a new niche, the luxury space can feel intimidating. The same can even be said for agents already in the field, but who are having difficulty standing out. However, as Stephanie Anton, president of Luxury Portfolio International®, the luxury segment of Leading Real Estate Companies […]

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    Striving for Constant Improvement

    In the following interview, Paul Ekstrom, broker/owner of Realty ONE Group Choice in Andover, Minn., discusses affiliating with the brand, generating leads, and more. Region Served: Andover and Northeast, Minn. Years in Real Estate: 12 Number of Offices: 2 Number of Agents: 70 What makes Realty ONE Group the best fit for you? I was […]

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    Why Brand Advocacy Matters: Introducing REW Partners

    (Above) Real Estate Webmasters’ Laura Monroe and Tim Collins with REW Partners Tiffany Kjellander and Laurie Weston Davis   While brokerages are fighting for marketshare and vetting an ever-growing flood of new tools and business models, it’s vitally important for the individual agent or team to focus on the content they own and will always […]

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    Tools, Training and Technology

    In the following interview, Richard Raspantini, broker/owner of HomeSmart Premier Living Realty in Williston Park, N.Y., discusses leveraging technology, in the backend of the brokerage and in marketing. Region Served: Long Island, Queens and Brooklyn Years in Real Estate: 5 Number of Offices: 4 Number of Agents: 92 What do you like most about the […]

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    Single-Family Rents Rise 3 Percent

    According to CoreLogic’s April 2019 Single-Family Rent Index (SFRI), rents are up 3 percent year-over-year. “Slowing price appreciation started to take hold of the home sales market a year ago…but, that’s not the case for the single-family rental market, which has seen steady rent increases,” says Molly Boesel, principal economist at CoreLogic. “While the housing […]

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    ‘Ask Agent X’: Realogy’s Alexa Assistant Kickstarts Productivity

    For a growing percentage of the population, the new normal is voice. With 66 million Americans (and counting) owning a smart speaker, the trend is undeniable—except, possibly, in real estate, where businesses have largely overlooked it, save for searches tied to the transaction. Realogy is changing that with a new tool: Agent X. With the […]

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